Kelvin Tan, an award-winning retail entrepreneur and consultant, holds with him 12 years of digital transformation experience in job redesign and customised training for SMEs in the FMCG sector. He was recently featured in Gov.sg, CNA, Money FM and various news media for his business transformation showcase. Kelvin Tan also holds extensive experience in SEO, SEM, Digital Marketing, Corporate Branding, Personal Branding and E-Commerce related areas. He was one of the anchor trainers for a Skills future Work Study Certificate in Digital Marketing and Branding. Kelvin Tan holds an MBA from the University of Stirling under the National Retail Scholarship 2011 MBA program. He is also a Google Certified Educator and holds DACE and ACTA qualifications.